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Gift Basket Business Articles
A selection of gift basket business articles that cover every aspect of running a gift basket business from home. Access to individual articles is restricted and only available to members with a paid subscription. To subscribe and gain access to individual articles please visit our Plans and Pricing page.
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From Employee to Business Owner
Juggling a full-time business with a full-time job can be challenging. Below are some tips that you can use (employer permitting) that...
Jayne Groenewald
Mar 7, 20152 min read
Watch For Buying Signals To Close More Sales
Fear of flying. Fear of snakes. Fear of heights. They are all based on your conviction that a bad thing is going to happen to you if...
Jayne Groenewald
Mar 7, 20155 min read
Opportunities in Affluent Gifting and Luxury Trends
The dream of many business owners is to attract clients who have large amounts of money to spend on gifts. Appealing to affluent gifters...
Jayne Groenewald
Mar 6, 20153 min read


Unique Containers For Gift Basket Design
Sometimes a great gift is not just what is inside the container, but actually the container itself. Always looking for something unique...
Jayne Groenewald
Mar 6, 20151 min read
How To Ask For The Order
Following on from our previous article - Closing the sale is the most misunderstood of all the various selling skills. It’s probably also...
Jayne Groenewald
Mar 6, 20155 min read
What are Corporate Sales?
So, you’ve entered the exciting world of the gift basket industry. Sales figures show you are becoming an expert at designing and...
Jayne Groenewald
Mar 6, 20152 min read
How to Sell More Merchandise by “Humanising” Your Ads
The shortest route to the customer’s wallet is through the heart. Successful ads play to the customer’s emotions with strong “human...
Jayne Groenewald
Mar 6, 20153 min read
How To Deal With Difficult Customers
It’s not easy being a home based business and dealing with difficult customers, and some personality types make it even harder. You have...
Jayne Groenewald
Mar 3, 20155 min read
Designing Baskets For Men
Without question, women dominate the buying market, especially when it’s time to shop for a gift. Even when men are sending a gift to...
Jayne Groenewald
Mar 3, 20155 min read


How To Price For Profit
Many times when pricing gift baskets, many factors are not included into the pricing process. These include the costs of running your...
Jayne Groenewald
Mar 2, 20155 min read
Dummies Guide to Customer Service
When it comes to customer service many just don't know where to start. You know that you should be offering great service, but sometimes...
Jayne Groenewald
Feb 25, 20152 min read
Don't Rely on Seasonal Business - Think Outside The Box to Make Sales All Year Round
Birthdays, anniversaries and baby showers can keep business going, but often, even these daily deliveries aren’t enough to keep profits...
Jayne Groenewald
Feb 23, 20153 min read
What's Your Slogan?
We take so much time, thinking up a suitable name for our business that more often than not we forget about one important segment that...
Jayne Groenewald
Feb 23, 20152 min read
23 Steps To A Better Website
Is your website attracting traffic but no sales? Do you wonder what you can do to make those potential customers stay at your site...
Jayne Groenewald
Feb 16, 20155 min read
Are you Pricing Yourself Out Of Business?
Are you pricing yourself out of business? I see many websites and social media pages that may be pricing themselves out of business. No...
Jayne Groenewald
Feb 9, 20154 min read


7 Simple Tips For Structuring Your Work Day And Increasing Sales
If you have ever found that you are getting bogged down with all of the ideas you have of moving your business forward, then you should...
Jayne Groenewald
Feb 2, 20154 min read
Tips for Writing Courteous and Professional Emails
Communicating your company’s marketing message via email is more important than ever. With email boxes becoming more inundated with...
Jayne Groenewald
Jan 27, 20155 min read


Making The Most Of Your About Us Section
Do you have a unique selling proposition (USP) and if so do you use it in your About Us section on your website or Facebook page? Most...
Jayne Groenewald
Jan 23, 20156 min read
Email Lists - What Are They and Why Do You Need Them?
You hear a lot from marketers about growing your email list, along with ways to grow this list. Although this information is very...
Jayne Groenewald
Jan 23, 20158 min read
Improve Your Facebook Page in 7 Easy Steps
A step by step guide to improving your facebook page. We have started at the top of your page and will work through to all sections...
Jayne Groenewald
Jan 17, 20159 min read
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