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Gift Basket Business Articles
A selection of gift basket business articles that cover every aspect of running a gift basket business from home. Access to individual articles is restricted and only available to members with a paid subscription. To subscribe and gain access to individual articles please visit our Plans and Pricing page.
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What Is Perceived Value
There is often a misunderstanding that perceived value and real value are one and the same, some people seem to think that perceived...
Jayne Groenewald
Dec 23, 20203 min read
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Pricing Considerations
There is so much more to pricing than just deciding on a mark up percentage. There are a number of factors that come into play. If you...
Jayne Groenewald
Mar 4, 20191 min read
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Focus On Your Pricing
In order for your business to grow and prosper you need to ensure that you price for profit. Pricing for profit requires a pricing...
Jayne Groenewald
Jan 29, 20184 min read
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Profit Is Not A Dirty Word
Why is it that so many people (especially in the home based business sector) are afraid of making a profit? By this I mean a true and...
Jayne Groenewald
May 8, 20174 min read
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How To Calculate The Cost Of Each Basket When Purchased In Sets
I know you may have seen those sets of gift baskets or containers, and they come in sets of three or more. Have you ever wondered how to...
Jayne Groenewald
Mar 9, 20171 min read
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There Is More Than One Way To Price Gift Baskets
There is more than one way to price gift baskets. There is no hard and fast rule, you need to do what is best for you and your business....
Jayne Groenewald
Nov 23, 20163 min read
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Wholesale Or Retail - Which Is Better?
I am busy updating our online course and I am on the products and supplies section, and have realized (after a bit of digging of course)...
Jayne Groenewald
Aug 10, 20162 min read
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Offering Discounts
Offering discounts can be both healthy and deadly for your business depending on how you look at it. Offering discounts can bring in...
Jayne Groenewald
May 27, 20163 min read
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10 Great Reasons You Should Not Underprice
Pricing is one aspect of business that everyone worries about getting right. Fear of losing customers is one of the biggest factors in...
Jayne Groenewald
Apr 1, 20163 min read
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Yet Another Reason To Increase The Prices Of Your Gift Basket
I have been talking of late of doing a video on the offerings of larger gift hamper companies. To do this I ordered in some gift baskets...
Jayne Groenewald
Jan 11, 20165 min read
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Overcoming The Obstacle Of Ridiculously Low Prices
One of the biggest obstacles that home based gift basket businesses come across is the ridiculously low prices that the so-called...
Jayne Groenewald
Apr 6, 20157 min read
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How To Win Sales Without Dropping Prices
Sales people are motivated to earn commissions. So when they enter a sales situation, they naturally think of money, and they think the...
Jayne Groenewald
Mar 8, 20154 min read
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Are you Pricing Yourself Out Of Business?
Are you pricing yourself out of business? I see many websites and social media pages that may be pricing themselves out of business. No...
Jayne Groenewald
Feb 9, 20154 min read
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Why You Should Raise Your Prices
Raising prices on your gift baskets is a controversial subject, and one that many disagree with. Why this is, I do not know, but perhaps...
Jayne Groenewald
Jan 1, 20157 min read
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Should You Pass Your Savings On To Your Customers?
You have been to the wholesalers and the crackers that you normally buy are on sale at half the price. Do you pass this saving on to...
Jayne Groenewald
Jul 24, 20141 min read
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