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Gift Basket Business Articles
A selection of gift basket business articles that cover every aspect of running a gift basket business from home. Access to individual articles is restricted and only available to members with a paid subscription. To subscribe and gain access to individual articles please visit our Plans and Pricing page.
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Writing Sales Letters That Work
When you receive a sales letter, which letter grabs your attention the most? Letters that are personally adressed to you - that talk to...
Jayne Groenewald
Apr 19, 20153 min read


Go Small With These Big Tips
Gift trends follow economic and political moods. With that in mind, think SMALL when it comes to gift designs. With so many people...
Jayne Groenewald
Apr 19, 20152 min read
Ten Tips for Creating Best-Selling Gifts
1. Make it a keepsake. Select a container that the recipient will be able to use after the contents have been used. 2. Include a...
Jayne Groenewald
Apr 19, 20152 min read
How To Make a Budget Basket Look Fabulous
It’s all about creating high perceived value with low cost methods. That’s what the best of designers employ when they need to please...
Jayne Groenewald
Apr 16, 20152 min read
Deciding On A Business Name
When naming your business you will want to find a catchy name that not only differentiates you from the competition, but a name that...
Jayne Groenewald
Apr 7, 20154 min read


Overcoming The Obstacle Of Ridiculously Low Prices
One of the biggest obstacles that home based gift basket businesses come across is the ridiculously low prices that the so-called...
Jayne Groenewald
Apr 6, 20157 min read
Get Well Gift Basket Ideas
It is sometimes difficult to determine what to add to a get well gift basket. Most get well gift baskets contain fruit or soups, but...
Jayne Groenewald
Mar 31, 20153 min read
Stay Within The Law When Emailing Customers and Corporations
According to Ofcom "Marketing emails can range from emails sent from reputable firms (which you may have dealt with in the past)...
Jayne Groenewald
Mar 27, 20155 min read


How To Determine How Much Stock You Need
One of the hardest things to calculate is how much inventory you need. This is difficult enough when you have an established business,...
Jayne Groenewald
Mar 25, 20156 min read
How CRM Software Works
When people ask, "What is CRM?" the literal answer is, "Customer Relationship Management," but that doesn't really convey much in terms...
Jayne Groenewald
Mar 24, 20153 min read
Three Ways to Market Gift Baskets
When you think about promoting your business, does “I don’t have time to market” come to mind? Here are three ways to simplify the...
Jayne Groenewald
Mar 24, 20152 min read
5 Mistakes To Avoid When Creating Gift Baskets
Making a gift basket is fun and easy. No matter what container you choose or what you put inside you are sure to put a smile on the...
Jayne Groenewald
Mar 24, 20154 min read
10 Steps to Starting a Home Based Business
Are you one of the millions of disgruntled "9 - 5ers" who are sick of working your fingers to the bone to line the pockets of your...
Jayne Groenewald
Mar 20, 20157 min read
Eight Ways You Could Be Losing Customers
"To any enterprise, there are no jobs more important than those serving its customers." Isn't it ironic that it takes years to build a...
Jayne Groenewald
Mar 20, 20157 min read
Introduce Corporate Baskets To Your Range
Corporate gift baskets can give a big boost to any gift basket business. They are often ordered in large quantities by companies,...
Jayne Groenewald
Mar 20, 20156 min read
Gift Baskets Make Excellent Marketing Strategies For Corporations
Promotional gift baskets are a clever way to attract new clients. Many businesses offer free consultations with potential clients. This...
Jayne Groenewald
Mar 20, 20153 min read
Where To Use Your Introduction Message
When you have created your introduction message, the next logical step is where to use it. It would be a pointless exercise to create an...
Jayne Groenewald
Mar 19, 20154 min read
Your Self Introduction
When meeting new prospects or at a networking event be ready with your self introduction. Use it everywhere you talk to someone who asks...
Jayne Groenewald
Mar 14, 20156 min read
Turn Cold Calls Into Gold Calls
It’s no wonder that many people are averse to making cold calls. Just the name itself, “cold call” sounds unappealing, and that can...
Jayne Groenewald
Mar 14, 20156 min read
The Profit in Non-Profit
I like many receive many requests for donations of gift basket for worthy causes. Some of these did not seem to be affiliated with any...
Jayne Groenewald
Mar 14, 20153 min read
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