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Gift Basket Business Articles

A selection of gift basket business articles that cover every aspect of running a gift basket business from home. Access to individual articles is restricted and only available to members with a paid subscription. To subscribe and gain access to individual articles please visit our Plans and Pricing page.

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Getting Corporate Clients

Getting corporate clients is not something that you will achieve overnight. This area of growing your business will need a lot of work,...

Jayne Groenewald

Jul 2, 20155 min read

Fine Tune Your Targeted Marketing

You are often told in marketing articles to find your target market, without anybody telling you how to find out who your target market...

Jayne Groenewald

Jul 1, 20154 min read

How To Finish a Gift Basket Without A Bow

How To Finish a Gift Basket Without A Bow

How To Finish a Gift Basket Without A Bow

I recently bought some baskets, only to find that it was not my best decision, I could and should have chosen more wisely. The handles...

Jayne Groenewald

Jun 25, 20153 min read

Are You Trying To Run a Business While In A Full Time Job?

Are You Trying To Run a Business While In A Full Time Job?

Are You Trying To Run a Business While In A Full Time Job?

Trying to run a business while in a full time job, can sometimes feel impossible. What with your job, family, pets and day to day...

Jayne Groenewald

Jun 21, 20157 min read

Are You Giving Your Customers Too Much Choice With Customised Baskets?

Many offer customised baskets to the mix in their range of gift baskets. There is nothing wrong with that, but are you offering your...

Jayne Groenewald

Jun 12, 20158 min read

Craft Shows, Fairs and Events - All You Need To Know

Craft Shows, Fairs and Events - All You Need To Know

Craft Shows, Fairs and Events - All You Need To Know

There is a lot to be said for craft fairs or shows and even markets, it is a place where you can find numerous potential customers. And...

Jayne Groenewald

Jun 10, 201513 min read

Are You Making This Mistake When Attending a Selling Event?

Are You Making This Mistake When Attending a Selling Event?

Are You Making This Mistake When Attending a Selling Event?

I am always telling everybody to hand out business cards everywhere they can, and I stick by this, but there is one mistake that many are...

Jayne Groenewald

Jun 7, 20154 min read

You Can Build a Business With No Money

As small home based businesses many find it difficult at times when it comes to financing their business. Contrary to possible belief it...

Jayne Groenewald

May 28, 20153 min read

Corporate Gift Giving - Car Dealerships

Car dealerships are a great place to market your gift baskets. Imagine you have just purchased a shiny new car and when you get in to...

Jayne Groenewald

May 25, 20152 min read

Health Benefits of Coffee

Contrary to popular belief there are a number of health benefits to coffee. Coffee is loaded with antioxidants and beneficial nutrients...

Product Knowledge

Jayne Groenewald

May 24, 20152 min read

Types of Coffee

There are essentially two main species of coffee beans. These are Coffee Arabica and Coffee Robusta. Coffee Robusta beans are of a...

Product Knowledge

Jayne Groenewald

May 24, 20152 min read

Where Does Tea Come From?

As gift basket designers we add products to our baskets without having any knowledge of the products and in some cases the benefits of...

Product Knowledge

Jayne Groenewald

May 17, 20155 min read

Health Benefits of Tea

It is official tea is good for you. There are plenty of health benefits to a good cuppa, but you need to make sure it is real tea. Real...

Product Knowledge

Jayne Groenewald

May 17, 20154 min read

Different Tea Blends

There are quite a few varieties of real teas, and each blend is different. Tea blends have been around since tea was first discovered...

Product Knowledge

Jayne Groenewald

May 17, 20152 min read

The Dynamics Of A Marketing Plan

It is important for any business to create a marketing plan and equally as important to update it on a regular basis. Without a marketing...

Jayne Groenewald

May 13, 20155 min read

How To Prepare For A Corporate Meeting

There is more to attending a corporate meeting than just showing up with a few baskets. You need to research your potential client,...

Jayne Groenewald

May 11, 20155 min read

Google Adwords - Creating A Campaign

If you haven't already done so sign up for a Google Adwords Account http://www.google.co.uk/adwords/start/#channel=ha&subid=uk-en-ha-aw-b...

Jayne Groenewald

May 9, 20157 min read

Google AdWords - Before You Get Started

As a home based business you try and do as much marketing as you can for free to keep costs down, however there are times when you simply...

Jayne Groenewald

May 4, 201511 min read

Corporate Meetings - Getting Down To Business

You have secured a corporate meeting, done your research and prepared your sales pitch. You are prepared and armed with your portfolio...

Jayne Groenewald

Apr 27, 20157 min read

Using Google Adwords - The Basics

Many sellers concentrate on their Facebook pages for selling, and although there is nothing wrong with this, by not using a website, you...

Jayne Groenewald

Apr 24, 20155 min read

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